On this episode of the Additive Insight podcast, Jonathan Rowley joins us to talk about Additive Companion, a new platform designed to help navigate the complex world and parlance of additive manufacturing (AM).
Rowley, a qualified architect and Associate Lecturer in MA Design for Industry 5.0 at Central Saint Martins, UAL, shares his 'Raider of the Lost Ark' lightbulb moment with 3D printing, why bringing 'objects' to the forefront of the AM conversation is crucial to successful adoption, and how eight years running a London-based 3D printing bureau equipped him with the tools to help cut through the noise and launch a resource built on purposeful case studies.
"If you don't start with the technology that's appropriate to your level and your application, it's going to fail. If you are lucky, it will fail quickly. And if you are unlucky, it will fail slowly. However, when it fails, the temptation is to dismiss the technology entirely, when in actual fact, if you'd started with a different technology, you would have had a successful outcome," Rowley described of the common first AM experiences many users have that Additive Companion is aiming to overcome. "It's about helping people navigate this spectrum to get them off on the right foot."
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